The brains behind the Collection are
Dorothy Moraa Osoro and Janet Nyaboke Osoro. Every business has a remarkable
story behind its success and therefore ours started off from an Idea in
particular me; Dorothy, from a dream. The execution of the dream was realized
when I had a pep talk with my sister as she had an aptitude sense of fashion
like me. The recession and high unemployment rate that hit the world made it
possible for us to use our talents in the clothing industry. We began this
journey with only 15,000 and focused on dressing women, offering them exquisite
bags and enticing our men to have a fashionable sense in their closet in
essence creating a statement in casual wear. I have to be honest to all who are
interested in running a business it’s all about passion, patience, hard work
and determination, enough financial resources, support and best of all persistence
DON’T GIVE UP. We couldn’t have been where we are today without the help of
very close friends who pitched in additional resources for the running of our
business because of the high demand at that particular time.
Analogous to the above, DoJan Clique
Collection is an upcoming woman’s handbags, clothing and men’s accessories
enterprise. Clique which means "the clique" or "circle of
sisters" in Kenya, which defines the collection and its essence of
inclusion. DoJan Clique Collection selections and exclusive personal style
services, which include a detailed Style Assessment, will ensure that our
customers are well equipped. DoJan Clique Collection is a woman-owned business
currently organized as a Partnership. It’s a growing trade and we are
determined to sustain ourselves by understanding our customers’ desires and
provide full satisfaction. Actually it was adapt or quit trying and we are in it
to bless people’s lives.
DoJan will in the future carry
Ready-to-Wear (RTW) designer and casual/contemporary apparel & accessories
for women and men, and will be the exclusive Kenyan home of the various
collections from different countries including Thailand, Italy, China, Turkey
and Dubai. In addition to the fabulous women collection, we will feature other
choice selections by American and European designers for both women and men.
DoJan will also provide services such as Style Assessments, alterations,
personal shopping, and special ordering to customers during store hours and by
personal appointment. DoJan innovative Style Assessments and educational
emphasis in helping women and men develop their personal styles will
enhance our reputation as a truly unique entity.
We have been aware of the various
economic forces that affect apparel retailers. Consumer confidence is the
most important; people don't shop when they are not feeling good. Unemployment
also has an effect, in that fewer women out in the workforce means
less disposable income for high-end quality clothing. Fortunately, the luxury
goods market, of which DoJan is a part due to the high-end brands it will
carry, will remain recession-proof, as clearly indicated by the successful 2012
testing periods “Fashion is a requirement for those who are high in their
success.
The overall brand personality of
DoJan aspires to be fashionable, customer-oriented, innovative, refreshing,
stylish and educational. DoJan will be a fundamental collection where both
women and men can transform themselves with Trendy Handbags and Beautiful
clothes and take advantage of the Style Assessment and other services that
would help them determine the right clothes for their unique selves.
BRAND PERSONALITY
Innovative | Stylish | Contemporary
| Modern | Fresh | Approachable | Elegant
DoJan is currently located at
Greenfields Hse no 2567, but we will unveil a permanent secure area accessible
to most customers in a few months’ time. This will provide customers access to
our services on a daily basis excluding Sundays. We will also introduce and
enhance personal shopping appointments.
To our main objectives:
Let's face it most women feel carrying the
right handbag is the quickest way one can make a fashion
statement. For many women it’s all about who they are... “I have
arrived, please take notice"... A great designer bag can, and does
scream, "Hey look at me, and who I am carrying on my
shoulder"...
What is your signature style? This will
determine your preference and in essence help our collection meet our
customers’ expectation. Validate where you belong;
- Classic - I like classic styles that will always look the part
- Fashionable - I like modern styles that are up to date with
trends
- Evening - I like small, sophisticated bags to use at night
- Practical - I like handbags with enough room to hold and organize
my essentials
- Different - I like something different to, or including all of
the above
From feedback we will receive from
you the consumer; and as such our main focus on leather bags wouldn’t it save
you a lot of heartache to at least know how to take care of your trendy
handbags?
Here are 5 top tips for keeping your leather bag in best
condition...
- Do NOT pull loose threads. This is the worst thing you can do! Simply burn the
loose thread instead.
- Keep it away from the rain. We know this can be hard so if it happens, just wipe
away excess moisture and leave it to dry naturally. For quick results
stuff it with newspaper to help soak up the water!
- Rub candle wax on the zip. This is a great tip if the zip on your bag gets a
little stiff, trust us it really works!
- Keep it in a cool dry place away from heat. If you are using your bag on a hot summer's day this
can be virtually impossible, however use common sense! Keep it away from
any direct sunlight or heat source. Heat can actually cook the hide and
cause it to stiffen; the fibres un-mesh and it can crack.
- Do NOT keep it in a plastic bag. This encourages the growth of mildew and can completely ruin your leather bag!
Simple Fashion Tips
for Women
There is never a better time than
the start of the New Year to create a brand new you. The first important step
is to detox your wardrobe, clearing out those outfits which do not make you
feel good. The second is to learn what cuts and colors work best for you and
the basic style rules of women's fashion. (Gill Hart)
- Forget about the word “fashion” and think “style”.
- Even if you stay at home, make an effort to dress
everyday as if you are going out. This changes your whole approach to even
the most mundane household chores. You will find you have a more positive
attitude and are less inclined to be reduced to a couch potato, in your
slovenly sweat pants and baggy T-shirt.
- Clear Your Closet; Get rid of those items which are outdated, do not suit
you or simply do not make you feel good. Make room for that new wardrobe
of clothes that you are going to build, slowly, piece by piece.
- Take stock of how many classic items you currently have in your closet. Start building new outfits which will prove versatile and timeless – go anywhere and do anything.
- Treat your wardrobe as an investment. "Create a
closet that is full of must-have pieces rather than make-do ones.
- Ensure that your wardrobe is built around some style
staples which will take you from season to season and can be dressed up or
down. A good coat, a little black dress, a wrap dress, well cut denims, a
classic pair of black pants, cashmere cardigan and a stylish crisp white
shirt. Update these looks every season with some fabulous accessories.
- Get to know your body shape.
- Learn how to play down your flaws and make the most of
your assets. Learn how to disguise big hips,
stomachs or a larger bust and learn what not to wear if you are
short or flat-chested.
- Shop smarter. Ask yourself a few key questions
regarding what suits you before you shop and plan what to buy in advance.
Here are Quick Fashion tips that our
Women can carve up to our Men (Remember we also need to clinch to men):
- Fit is King
– The most dramatic improvement you can make in your style is to make sure
everything fits impeccably. Most guys wear clothes that are too large.
Make sure everything you wear is almost hugging the shape of your
body – without being tight. Ill fitting is an epidemic, cure yourself.
- Keep it simple –
You want a wardrobe that looks great on you, but don’t overdo it. Don’t
wear more than three pieces of jewelry or more than three colors. Don’t
dress like a rock star unless you’re in a band. If you want to be flashy,
a simpler but stylish look would be sporting a black striped dress shirt
with a white blazer, a dark pair of jeans, a dressy belt, and your
sharpest dress shoes. You could also add a flashy watch or a simple
accessory like an interesting necklace, but nothing more.
- Change the way you see casual – casual doesn’t have to be boring. Have fun with
collared shirts, or take some inspiration from those who approach casual a
bit differently.
- Pay attention to your supporting pieces - Some sweaters are lean and others are big and chunky.
The first rule of thumb is that your top and bottom halves need to match.
If you’re wearing a big, chunky, rugged fisherman knit sweater, your
bottom needs to be rugged, too. Don’t wear a fisherman’s sweater with a
beautiful silk-and-wool suit pant. Instead, wear it with something as
casual as cargos or jeans, or dress it up with a Harris tweed blazer.
- Never go shopping alone – Most of the time, it’s tough to trust the sales
people because they usually work for commission. Shop with DoJan Clique
Collection.
- Stay a notch above – Don’t
overdo it to a fault, but dare to take some risks. It’s always better to
be a little bit overdressed than underdressed in any setting. All you have
to do is think about where and who you’re going to be with and just step
it up one notch. But make sure you’re not better dressed than someone who
is more important in a certain setting, like your boss.
- Never underestimate the power of details – The last thing on is usually the first thing
noticed. So mind the details instead of throwing together the main parts
of your outfit. “Details” can include a scarf, a subtle pocket square, or
the way you tie your tie knot.
- Invest in a superb pair of shoes – If it’s one thing that women will notice, it’s your
shoes. Especially how clean and sharp they look. It’s easy to wash and
press the rest of your clothes to keep them looking new, but most guys
disregard their shoes. Show that you’re a man of taste by getting a great
pair of shoes and keeping them in pristine condition.
- Fashion Tees with logos – When you’re going around with a big logo on your
shirt, you risk looking like a walking billboard. Lose the lame Coca-Cola
shirt and go for a classic v-neck tee or something artsy or polo shirts.
- Disregard trends
– Beware of buying something just because it’s “in” right now – stick to
what you truly like. A lot of people rush to get in on the latest trend
and end up with a bunch of clothes they don’t wear. It’s better to learn
to build a versatile and timeless wardrobe first – then bring in your own
twists with some of the new fashion. This one tip will save you so much
money!
- Experiment with style – The only way you’ll really learn, is if you go out there and try new things. I make an effort to try something completely out of my comfort zone whenever I’m at a store – many times you’ll end up loving something you never thought you would. If you make mistakes, life goes on. So many guys are afraid to express themselves through their style, don’t be one of them.
We pride ourselves in making it in a
very comprehensive market by making use of resources available and
Offering services at affordable
prices to bridge the gap of our competitors. Also, maintain credit worthy
customers who pay us per their respective personal budgets. Above all I release
this business to the mighty hands of God. Welcome to our exclusive collection
and like our page ‘DoJan Clique Collection’ we care for you.
No comments:
Post a Comment